I write about travel, culture and current affairs, I create content for websites and social media, and I support travel brands with tailored email marketing campaigns.

Email marketing for hotels, lodges & retreats

Compelling copy to connect you to past guests and potential new customers

Content writing & social media copy

Conversion-optimised words for ads, websites and email.

Journalism, travel writing & editorial projects

Longform writing and editing for magazines, newspapers and online outlets.

My services

  • Email marketing.

    Grow your bookings, boost repeat visits, and stay top-of-mind. I offer done-for-you email marketing tailored to boutique hotels and retreats – no tech stress, just results.

  • Travel writing.

    I’ve written travel stories for all major New Zealand outlets including the NZ Herald, The Listener, North & South, Kia Ora, Metro, BusinessDesk, The Spinoff and Stuff, as well as publications in the US and Australia.

  • Content writing.

    I write words for both B2B and customer-facing projects, including social media copywriting. I’m a former commercial content editor at The Spinoff and editor of Wanderlust, a white-label print product for Flight Centre.

  • Editing.

    Need help shepherding your editorial project through to publication? I’ve 15 years of experience as an editor, including with InDesign, and have editorial, design and photography contacts throughout the NZ media.

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